Sam Costello
Web Strategist | Writer | Graphic Novelist
Writing for Web & Print, SEO, Web Strategy, Blogging
401-323-6668 | sam@samcostello.net
Posts
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May 25, 06:06 PM
Farmstead: Social Media
I’m excited to be working on a social media strategy for the Farmstead, a trio of terrific stores and restaurants in Providence. I’m doing the work through Pinpoint Studio and look forward to eating a lot of terrific cheese as part of the project.
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May 24, 08:12 PM
Book Release: Stand Tall, Be One
I’m proud to announce that Stand Tall, Be One, the autobiography I ghostwrote for Father Michael Bafaro, has been released. It’s available for purchase through Our Lady of Mt. Carmel church in Worcester, MA., now. It will be available on Amazon in 30-45 days. The book is the story of Father Bafaro’s life as a radical priest in Worcester, Italy, Peru, Nicaragua, and other places.
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May 24, 08:10 PM
Site Launch: Eleve
The new Eleve website is now live at http://www.eleve-style.com. For this site, I provided web strategy and SEO consulting. I’m excited to see it live and to have it play a role in the next step in Margaret’s business.
- May 11, 05:18 PM
- May 11, 05:16 PM
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May 11, 05:15 PM
Eleve: SEO and Web Consutling
For Eleve, an image consulting practice in Rhode Island, consulting on site relaunch and evolved company direction
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May 11, 05:13 PM
Watson Institute: Information Architecture
Creating a site for Brown University’s Watson Institute to stimulate global media sharing and conversation; through Pinpoint Studio
- May 11, 05:11 PM
- May 11, 05:10 PM
Posts
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September 03, 05:29 AM
The Hidden Secrets of the New iPods/iTunes
Wednesday's announcements of new iPods, iTunes, and Apple TV have settled in over the last couple of days and now some interesting hidden tidbits are trickling out about the announcements. They include:
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September 02, 05:14 AM
Poll: Will You Buy the New iPods or Apple TV?
With yesterday's introduction of new iPods and a new Apple TV comes the big question: how much is this going to cost me?
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September 01, 11:14 AM
Apple's New iPods and Apple TV Look to Mostly Be Winners
The iPods, software, and Apple TV announced today were generally what was expected (except in a few cases - see the "bad" section below). Still, most of the changes to the models look pretty solid. Here are my quick reactions to the announcements:
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September 01, 09:30 AM
UPDATE2: Apple Introduces new Apple TV, New iPods, iTunes 10, iOS 4.1
Apple today introduced new models of the Apple TV, iPod touch, iPod nano, iPod Shuffle, and updates to iOS and iTunes at a media event in San Francisco. All three new models, and the new version of iOS ship next week, with pre-orders starting today.
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September 01, 04:45 AM
Free at iTunes Store This Week
Music
Intermission, by Senator and the New Republic (single of the week)Wild and Young, by American Bang (discovery download)
Lero Lero, by Luisa Maita (latin single of the week)
Bringing It Back, ...
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August 31, 06:15 AM
iPods Minis: New iPods Debut Tomorrow, iTunes Details Today
As we all know by now, we're getting some new iPods tomorrow at Apple's 1 pm Eastern event (full coverage here, natch). At minimum, we ought to be seeing a new iPod touch and iPod nano, but could see some bigger introductions, including a new Apple TV, perhaps called the iTV. If we do, the following rumors swirling about iTunes and content may be important.
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August 30, 05:15 AM
Hints of a Radically Redesigned iPod nano
With Apple set to reveal new iPods (and maybe a new Apple TV) on Wednesday, scattered details are staring to trickle onto the web that point to a radical redesign of the iPod nano.
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August 27, 05:48 AM
The Week's New Content - Aug. 23, 2010
New articles added to the site this week include:
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August 26, 04:30 AM
New iPod/Apple TV Coming Sept. 1?
Apple's September introduction of new iPods is an annual fall tradition at this point, along with back to school, leaves turning, and the start of football season.
That event will be Wednesday, Sept. 1 this year, according to an invitation sent to the media by Apple. Bloomberg report. At that event, most rumors indicate that we'll see a revised iPod touch, iPod nano, and iPod Shuffle, and might get the rumored successor to the Apple TV, too (though, if true, Steve Jobs continues to be somewhat downbeat about its prospects). Here are a couple of the latest rumors:
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August 25, 03:40 AM
Free at iTunes Store This Week
Music
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I Don't Want to Dance, by Hey Monday (single of the week)
Updates
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Split_Lip:: Sneak Preview: A Mother's Love - Script http://www.splitlipcomic.com/2010/09/sneak-preview-a-mothers-love-script/29 hours ago from Split Lip
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This one's for you @flammabledamsel (and maybe you @theseantcollins though not sure if you'll dig it): http://bit.ly/cYiXQG
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Sales on Split Lip TPBs at Baltimore Con today. Table A177. Come bask in the savings.
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Seen more active emergency vehicles after 3 hours in Baltimore than in 3 weeks in Providence. #hmmm
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After much driving, ensconced at hotel for Baltimore Comic Con (table A177 Saturday & Sunday). Giving regards to city for @bhardt & Evelyn6 days ago from Seesmic
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Straw Gods, by me & @tjkirsch, ends on a dark note @ Split Lip: http://tiny.cc/iv7jo. Read the story from the start at: http://is.gd/eGBmT14 days ago from Seesmic
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My 5th Comixtalk post - about asking for support - is up now: http://comixtalk.com/5_questions_how_ask_support14 days ago from Seesmic
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Baltimore Comicon this weekend. I'll b in Artist's Alley table A177 w/ a new print comic & artist Doug Draper on hand for sketches. Stop by!15 days ago from Seesmic
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Are you reading more comics or fewer? My latest Comixtalk post: http://comixtalk.com/5_questions_are_you_reading_more_comics_or_fewer15 days ago from Seesmic
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Split_Lip:: Sneak Preview: Last Caress - Script http://www.splitlipcomic.com/2010/08/sneak-preview-last-caress-script/15 days ago from Split Lip
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We're one page from the end of Straw Gods - by me and @tjkirsch - and something very strange has happened. http://www.splitlipcomic.com/16 days ago from Seesmic
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Today's Comixtalk guest post is on webcomics and retail presence. I'd love to hear your thoughts: http://bit.ly/cRY9oi16 days ago from Seesmic
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For the first time in 4-6 weeks, my inbox is under 200 emails to respond to. Feels like a success. But man, that's a lot of email left.16 days ago from Seesmic
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I may have forgotten to mention, but I'll be at Baltimore Comicon this weekend, Artists Alley table A177. Stop by and say hi!17 days ago from Seesmic
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My next Comixtalk post - about how you read webcomics - is up. Please leave a comment. http://bit.ly/ctQF8V17 days ago from Seesmic
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Hiram's bloody deed has unexpected consequences in today's Straw Gods page - by me and @tjkirsch - at http://www.splitlipcomic.com/18 days ago from Seesmic
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Today's the first day of my week-long guest-blogging stint at Comixtalk. First, I talk core audiences: http://bit.ly/ao6Pis18 days ago from Seesmic
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Split_Lip:: Scott Pilgrim’s Finest Hour, by Bryan Lee O’Malley http://bit.ly/aDaaYz18 days ago from Split Lip
Posts
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September 02, 08:30 AM
Sneak Preview: A Mother’s Love – Script
I can’t tell you how thrilled I am to tell you that an upcoming Split Lip story will be drawn by David Hitchcock, the brilliant UK horror artist best known for Whitechapel Freak and Springheeled Jack.
Given’s David’s historical interests, I had to give him a story set in the past – that’s what “A Mother’s Love” is. Expect to see this one on the site in the spring or summer of 2011.
Script excerpt after the jump.
Page 1
1/ It’s the mid-1820s in pastoral Massachusetts. Small clusters of people are making their way through the public commons, which is surrounded by small homes and features a few sheep and cows here and there, to a town meetinghouse. The meetinghouse is a plain building, with just a large door and a slightly peaked roof as its defining features. It’s early evening, but the sun is still faintly evident on the horizon.
2/ Inside the meetinghouse, the people of the town are taking their seats on benches. It’s a very plain building – plain walls, unadorned benches, etc. Straight up Puritan lack of gaudiness here. At the front of the room is a small lectern at which a man, MATTHEW, stands. Matthew is tall and thin, with a long, sharp nose, hawkish features, and brown hair. He’s running the meeting.
3/ As a last few stragglers settle into their seats, MATTHEW holds up a hand to ask for quiet and attention.
MATTHEW: NEIGHBORS — FRIENDS — LET US BEGIN.
MATTHEW 2: WE HAVE GATHERED TONIGHT TO DISCUSS —
4/ Close on MATTHEW, who looks serious, troubled, as he speaks.
MATTHEW: — THE RECENT DEATHS MRS. MOORE AND MRS. STEWART, BOTH WITH CHILD.
MATTHEW 2: AS WE KNOW, THEY ARE NOT THE FIRST PREGNANT WOMEN TO DIE UNDER STRANGE CIRCUMSTANCE IN OUR VILLAGE. TONIGHT, WE —
SILAS (OP): GOD’S PUNISHMENT! THIS IS GOD’S PUNISHMENT FOR OUR WICKEDNESS!
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August 31, 08:31 AM
The Hollywood Economist, by Edward Jay Epstein
A wealth of delights if you’re interested in the business behind the movies and how Hollywood changed over the past 35 years. An anthologized series of columns and articles, so it doesn’t always have a strong though-line. Too bad Epstein’s so opposed to comics, though. That’s a weird bugaboo that recurs throughout.Buy Hollywood Economist at Powell’s
Book: 39/52 - August 27, 12:00 AM
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August 26, 08:30 AM
Sneak Preview: Last Caress – Script
I’m not quite sure why, but when I write a script that’s influenced by, or attempts to be my version of, an Asian ghost story, I think of Doug Draper. Maybe it’s the delicacy of his lines, his soft brushwork, or the sense of time and place his work conveys.
Whatever it is, he’s always a great fit for these stories – as he proved on Termites in Your Smile.
For a new story – Last Caress – Doug is tackling a tale set in the world of high-fashion modeling agencies. Should be fun! You’re going to see Last Caress in early 2011, most likely.
Script excerpt after the jump.
PAGE 1
1/ We open with a close-up view of a modeling photo. It’s being held at a slight angle and we can see a bit of the hand holding it (this hand belongs to our main character, Sybil, who we’ll fully meet on the next page; we’re seeing much of this page, and much of the story, through her POV). In most respects this is a fairly standard modeling shot: a tall, thin, white woman gazes vacantly out of the photo while striking a languorous, sexy pose.
But there’s something very, very strange here: Though the woman’s body is beautiful and her clothes are fashionable, her face and skin are tremendously ancient. (Check out this site for some sense of how very old this woman looks, and how odd this should be. Warning, this is kind of creepy stuff involving old-person nudity: http://www.ask.ne.jp/~yamanaka/gyahtei-e.html – definitely NSFW – I’m envisioning mostly lifting just the wrinkles and skin texture from these photos, nothing more). It’s important to note here, though, that it’s just the model’s looks and skin that are old – in all other respects, she’s in her early/mid-20s.
This effect – the very-old-person view – will be repeated throughout the story, as this is how Sybil sees the world. It’s important to note, too, that anytime Sybil is looking at herself, she sees herself as ancient, too, so where her body parts show up from her POV on this page, she’s wrinkled.
SYBIL (OFF-PANEL): I’VE SEEN THIS A DOZEN TIMES.
2/ Same kind of shot, this time of a different photo: a modeling headshot of a black woman. Though she clearly has excellent bone structure, again, she is ancient. Her skin is deeply wrinkled and her hair is thinning in large patches.
SYBIL (OFF-PANEL): WHERE DID YOU FIND THESE PEOPLE, THE PORT AUTHORITY?
3/ The hand that we’ve seen looking at the photos suddenly turns its wrist towards the viewer to show a thin, stylish, extremely expensive-looking watch (remember, Sybil looks old to herself, so her wrist will look old, too). The watch reads 10 minutes of 11. On the desk below is a pile of model photos and headshots.
SYBIL (OP): I’M LATE FOR AN APPOINTMENT BECAUSE OF THIS GARBAGE. I’LL BE BACK IN AN HOUR —
4/ SYBIL, a thin, white woman in her 40s, rushes out of her office, her back to us. She’s wearing chic, stylish clothes and her office is a heavily minimal affair. As she rushes out, an expensive handbag and scarf trail behind her. Next to the door, her two ASSISTANTS are sitting on a low-slung, minimalist couch, shocked at what’s just happened. The assistants are young – in their 20s – both women, one white, one Asian.
SYBIL: — AND YOU WILL HAVE BETTER CANDIDATES WAITING FOR ME.
5/ The ASSISTANTS eye each other cautiously, hardly feeling safe to even look at each other directly in the wake of Sybil’s outburst.
ASIAN ASSISTANT: WHAT IS SHE LOOKING FOR?
6/ We go close on the photos we just saw, this time with the assistants looking at them. We’re seeing the first photo – the full-body shot of the white model – and things are very different now: now, instead of an ancient woman, we see a young, beautiful woman (basically, the shot we’d expect to see in the first panel).
ASIAN ASSISTANT (OP): I MEAN, LOOK AT HER. SHE CAN’T SEE THAT?
- August 25, 12:00 AM
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August 23, 08:30 AM
Scott Pilgrim’s Finest Hour, by Bryan Lee O’Malley
The concluding volume of the action/romance about a guy who must defeat his love’s seven evil exes to win her. I was surprised to find I didn’t care too much about the love story; it was the fights and video game bits that were my favorites. Ah well, still a fun series.Buy Scott Pilgrim’s Finest Hour from Powell’s
Books: 38/52 - August 23, 12:00 AM
- August 20, 12:00 AM
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August 19, 08:30 AM
Sneak Preview: If You Get Close to Her, Kiss Her Once for Me – Script
Coming this fall is a tale of romance, tragedy, and horror called “If You Get Close to Her, Kiss Her Once for Me.” In writing this, and a few other stories (notably Se Perdre), I’ve been toying with the notion that horror stories are often also tragedies. I hope this one gets that idea across.
“If You Get Close to Her…” is going to be drawn by Christine Larsen, who you may know from her work on Valentine with Alex De Campi or on Zuda’s LaMorte Sisters. The story should hit the site late this fall or in early winter.
Script excerpt after the jump.
Page 1
1/ In the fading afternoon light, a family huddles in front of their car. The car is a Jeep or SUV – something suitable for living in the country and not getting into town too often. It’s parked in their driveway (in the country – I’m thinking dirt driveway, large expanses of open land and grass around them) and they’re clustered next to it.
These are the STEVENSONS. MR. STEVENSON is a white man in his early 40s wearing business-casual attire and square glasses. MRS. STEVENSON is a tall, trim white woman. They’re clutching JILL, their nine-year-old daughter, to their waists in front of them.
They’re looking back at the audience (at their house, actually, but we can’t see it here) and look worried, even a little scared.
MR. STEVENSON: YOU’LL BE OK WHILE WE’RE GONE?
DIANA (OP): IT’S THE SAFEST THING FOR ALL OF US, MR. STEVENSON.
MRS. STEVENSON: THEN WE’LL BE BACK IN TWO DAYS.
2/ We see who they’re talking to: DIANA. She’s a black woman in her 30s. She’s got a short haircut (think Angela Basset on the final season of ER) and an alert, smart face. She wears stylish jeans and a button-down shirt underneath a thigh-length corduroy jacket.
She’s standing in the doorway of a big country house – think two floors, porch, giant yard. Off to one side of the house, in the back yard, is a small pond, surrounded by a tree or two.
She’s halfway closed the door, as if to push the Stevensons on their way.
DIANA: IT SHOULD BE TWO DAYS. BUT DON’T COME BACK UNTIL I CALL YOU.
3/ We’re inside the house now, in the large living room, which is decorated in a rustic, country style (heavy on exposed wood beams, furniture made from rough-hewn logs, big blankets draped over the couch, etc).
Amidst this country style, though, are a number of incongruous elements: Spread throughout the room are high-tech-looking boxes. They’re on nearly every surface. They’re monitors and cameras, boxes with blinking lights and antennae and sensors. The specifics of them don’t really matter too much – they should just look very high-tech and very out of place in this room.
DIANA is hunched over one of them, adjusting a dial or setting.
4/ She waves a smoldering bundle of herbs and incense, which leaves a thick smoke in its wake, around the large, open doorway leading from the dining room to the room she’s in.
DIANA: THIS SHOULD WAKE YOU UP A BIT.
5/ We’re behind her now, in the dining room. She’s still in the living room, her back to us. She’s bending over one of her instruments, inspecting something that we can’t see.
DIANA: COME OUT, COME OUT —
6/ Reverse the shot. We’re right in her face now and can see some of the room behind her (though not everything). She’s in the same pose as last panel. Hearing something, she looks up. She’s not scared, but the sound has definitely got her attention. She’s focused, serious.
At the edge of the panel, there’s a hint of a shadow in the shape of a man, indicating a presence, but we can’t see details yet.
GARY (OP): WHY CAN’T YOU LEAVE ME ALONE?
- August 18, 12:00 AM
Summary
Experience
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Feb 2007 - Present
Guide to iPod and iPhone / About.com
Writing how-tos, product reviews, tech support, and trivia content since 2007. Visit my site at http://ipod.about.com -
2007 - Present
Basics Group / Freelance Writer
Write feature articles for RI EPSCoR science newsletter three time yearly and edit all other newsletter content. -
Aug 2002 - Present
Writer, Editor and Web Consultant / self-employed
I work for marketing, web development, advertising, and media companies in many capacities. I use my skills as a writer and editor, my knowledge as a web marketer, and my experience as a web consultant to help my clients deliver powerful, business-improving work to their clients.
My clients include: Schwadesign, 3000k, Aardvark Design, Precision Web Marketing.
As a writer, my credits include PC World, Rue Morgue, Bitch, The Hungover Gourmet, Samsung, Main Line Health Hospital Network, Cape Cod magazine, Negative Burn. -
Mar 2007 - Apr 2010
Minister of Discovery / Schwadesign
Project management, web strategy, content development, and SEO/PPC marketing for a variety of clients, ranging from one-person start-ups to large organizations with needs for custom web applications. -
Feb 2007 - Aug 2008
Editor / Rhode Island Home, Living Design Magazine
I edit RIHLD, developing the editorial calendar, assigning articles, working with writers, and copyediting the magazine. -
Nov 2003 - Dec 2006
Vice President of Operations / 3000K
I handle most aspects of 3000K's operations. From sales and marketing to project management, from search engine placement to copywriting, from to billing to finances to building sites, I have a hand in almost everything 3000K does. -
Nov 2002 - May 2003
Proofreader / Bend Bulletin
Finish proofreader for daily newspaper, circulation 35,000 -
Jun 2000 - Aug 2002
U.S. Correspondent / IDG News Service
Reporter of dialy breaking technology news for international wire service. Covered computer and network security, digital copywright, and telecom. Stories appeared on 5 continents in publications and websites including CNN, PC World, InfoWorld, Computerworld, CSO, and Network World.
Education
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1998 - 2000
Ithaca College
BA in Media StudiesActivities: Minor: History Awards: Clio Award (undergad history minor with highest GPA), TVR Dept. Senior of the Year, Film Studies Award Honors Societies: Phi Kappa Phi, History Honors Society Other Activities: founded and managed monthly student magazine, hosted local television show